Can You Finally Open a Shake Shack Franchise in 2024?

Can You Finally Open a Shake Shack Franchise in 2024?


Let’s be trustworthy: you need in on the Shake Shack enterprise and there’s actually no want to clarify the explanations. Scrumptious burgers, subtle design, international reputation. Who wouldn’t wish to be part of this model? They’re one of many main burger chains in America and world wide and what’s much more spectacular is that they’ve been in enterprise for 17 years.

How a lot does it value to open Shake Shack? We’ve acquired some unhealthy information although. You’ll be able to’t franchise a Shake Shack in the US and there aren’t any plans to take action sooner or later. However they do provide license agreements to companions internationally. I dig into the main points of those license agreements under. So when you dwell exterior of the US, there’s an opportunity to be a part of the Shake Shack household. Take our franchise business quiz to find out if Shake Shack is the right option for you. 

Learn extra about how one can open a Shake Shack franchise close to you, discover various franchise choices, uncover income estimates and challenges of this enterprise.

Monetary Necessities and Charges

Shake Shack has not disclosed their monetary necessities for franchising primarily as a result of they don’t provide it to anybody. You’ll be able to’t franchise Shake Shack in the US however when you’re somebody who lives exterior of the U.S. and has an current firm infrastructure then you’ll have an opportunity as a result of Shake Shack provides licensing agreements to their worldwide companions.

However when you’re questioning if there’s an estimate, let’s take one among their rivals for example. 5 Guys and In-n-Out are two burger chains that’s a success in the US and are thought of shut rivals of Shake Shack. Since In-n-Out doesn’t permit franchising as effectively, you’ll be able to take 5 Guys’ funding vary of $256,200 – $591,250.

Common Gross sales / Income per Yr

In 2022, Shake Shack’s income was reported to be $900 million.

In accordance with their Third Quarter 2023 Monetary Results, their whole income is $276.2 million which was up 21.2% versus their 2022 third quarter monetary outcomes.

Shake Shack Franchise Information

Complete Items Over 400
Integrated Title Shake Shack Inc.
Franchising Since Does Not Permit Franchising
Business Quick-Informal Restaurant
Subsector Meals and Beverage

Out of all the highest promoting burger chains in America, Shake Shack one of many youngest. Shake Shack’s humble beginnings began in 2001 as a scorching canine cart in Madison Sq. Park in Manhattan as a part of a plan to revitalize the realm. The small cart was successful that in 2004, the kiosk turned a everlasting location promoting burgers, scorching canines, fries, shakes, frozen custard, beer, and wine.

Shake Shack expanded its areas in 2010 round New York Metropolis. The primary location exterior New York was in Miami, South Seashore whereas the primary two international branches of Shake Shack opened in 2011 in Kuwait and United Arab Emirates.

Shake Shack is understood for his or her lengthy strains even once they have been only a scorching canine cart. They even put in a “shack cam” at their unique location so individuals can test how lengthy the strains are. I can inform you that there’s normally a line exterior their San Diego areas too. Wait instances aren’t horrible, however count on to attend 10 – quarter-hour on weekdays to put an order. In the event you’re approaching the weekend, good luck discovering a spot to take a seat down and eat on-site.

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The menu at Shake Shack consists of the identical factor they’ve bought by way of the years besides that now and again, they launch specials just like the Black Truffle Burger. Some nations additionally function completely different objects that make use of native elements such because the Ube Shake within the Philippines and Gochujang Hen Shack in South Korea.

Shake Shack presently has 339 shops. 200 of those shops are company-operated, 23 are licensed eating places, and there are 116 worldwide licensed shops.

Since you’ll be able to’t franchise a Shake Shack in the US, you could possibly franchise it in a distinct nation. There’s a catch although. Shake Shack has already granted exclusive licensing rights to nations listed under:

  • Bahrain
  • China
  • Egypt
  • Japan
  • Jordan
  • Kuwait
  • Kingdom of Saudi Arabia
  • Lebanon
  • Mexico
  • Oman
  • Philippines
  • Qatar
  • Singapore
  • South Korea
  • Turkey
  • United Arab Emirates
  • United Kingdom

In case your nation isn’t talked about right here then you should still be capable to apply for a licensing settlement. Nevertheless, when you’re within the nation listed above, it won’t be attainable so that you can deal with Shake Shack in your space.

Different necessities to have the ability to license a Shake Shack exterior the US embrace:

  • Present firm infrastructure.
  • monitor file in retail or hospitality, particularly in meals service that offers with informal eating, superb eating, or fast service.
  • The best capital to have the ability to come to phrases with a growth settlement.
  • Distinctive native information.

One different alternative assist convey Shake Shack close to you is by serving to them discover a location. You gained’t be the one dealing with the enterprise or profiting, however you’ll play a giant function find them the proper spot to place up their restaurant. Hey, at the very least you’ll be capable to eat there. The kind of location they’re searching for are city storefronts, which you could find in malls, and freestanding areas the place a drive-thru will be simply accessible.

One other alternative to do enterprise with Shake Shack is to turn into a supplier for them. So when you’ve got entry to recent elements that you realize Shake Shack may purchase from you, simply fill of their type to contact them and start the consideration course of. Shake Shack was based by Danny Meyer and is presently run by Randy Garutti as CEO.

How A lot Does Shake Shack Make in Revenue?

In accordance with Macro Trends, Shake Shack’s gross revenue in 2022 was $182 million. As well as, their web revenue for the third quarter of 2023 was $8.1 million.

Benefits of a Shake Shack Franchise

Let’s say you’ll be able to franchise Shake Shack. What would the benefits be? Here’s a listing of execs if you’re ever capable of open this burger chain.

Sturdy Growth

If there’s one factor Shake Shack continues to do, it’s to unfold their identify. They’re not stopping with their growth even when they’ve a number of areas in the US and world wide. Shake Shack plans to open 40 to 50 eating places in 2022 and 25% of those shops could have Shack Observe drive-up functionality which is a protected approach to decide up orders. Ten of those shops will even have drive-thru options.

Shake Shack just isn’t backing down from this pandemic which works to indicate that they’re one of many strongest manufacturers on the market.

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Refined Style and Look

Burgers are all the time related to quick meals which in flip makes it appear informal. However Shake Shack elevates this with their style and look. Their buns aren’t simply common burger buns however potato buns that assist maintain your burger from getting soggy. Their fries are the basic crinkle lower fries that remind individuals of the times of previous. Their retailer designs and look are glossy and vibrant.

Total, eating at Shake Shack makes you are feeling such as you’re not consuming quick meals however at some upscale restaurant. The meals are introduced in an interesting manner that’s very best for snapping images and sharing them on social media.

World Recognition

Shake Shack will not be in each nation however the best way they’re scattered across the globe has many turn into acquainted of their repute as being the perfect within the burger enterprise. And Shake Shack isn’t stopping there. They guarantee that they function an merchandise on their menu that locals would be capable to relate to. This makes the restaurant interesting irrespective of the place they open.

Challenges of a Shake Shack Franchise

Shake Shack may appear to be it’s the proper enterprise, however not each model runs easily. Listed below are some challenges you’ll be able to count on.

Costly Menu

In the event you check out Shake Shack and already assume the menu is dear, that’s as a result of it’s. The menu is costlier in comparison with rivals like In-n-Out. Though that’s to be anticipated as a result of they do present a complicated eating expertise, the value does get criticized by diners on social media. Coupled with the latest inflation prices, count on that the meals objects and labor prices might push these menu costs up even additional. Sooner or later, the costs will discourage prospects from eating on the restaurant. In accordance with the monetary studies, it doesn’t appear to be the corporate is seeing weaker demand but.


Shake Shack has many rivals. As talked about above, you might have In-n-Out, 5 Guys, and Smashburger. In comparison with all these names, Shake Shack and In-n-Out have the only menu too. Shake Shack provides abnormal objects however at costly costs which makes them fall behind with the remainder of their rivals.

There’s seemingly all the time new burger ideas popping out too. The corporate might want to preserve its edge and revolutionary within the coming years to stay the “it” burger joint.

Unique Licensing Agreements

It’s good to know that Shake Shack values their companions who signed up for his or her licensing agreements however the exclusivity of it doesn’t give different enterprise house owners an opportunity to franchise Shake Shack. You’re mainly renting the model identify, not proudly owning it.

Is the Shake Shack Franchise Proper For You?

If Shake Shack does resolve to open their enterprise for franchising then be ready for costly monetary necessities and costs. Shake Shack has given a lot thought to each side of their enterprise from the menu, designs, to service, that they could simply require lots from you. Primarily based on the monetary necessities of comparable meals franchises, you’ll want a web work of at the very least $1 – $2 million to qualify.

However when you don’t wish to anticipate Shake Shack to just accept franchisees then you must check out a number of the different ideas accepting candidates proper now.

What’s another Shake Shack franchise?

Whereas Shake Shack is unavailable to franchise in the mean time, why don’t you check out Smashburger. They’re a giant burger identify as effectively with 243 eating places. They’ve been round since 2007 in Denver, Colorado.

The preliminary funding to franchise Smashburgers is $1,332,060 – $2,354,384 and their franchise payment is $40,000. In addition they provide a number of models for franchising too. Listed below are another alternate options that I’ve reviewed:

So are you prepared to begin franchising a burger chain? Whether or not that’s going to be Shake Shack or not, in case your aim is to be a part of America’s burger trade and when you’ve got the monetary capabilities for it, then go for it! With this information, you’ll know what to anticipate in your future burger funding.



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Alex Lorel

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